Alex’s Lemonade Month at Power
Deliverables: Branding, social, auction items and apparel, environmental
Since 2011 Power has partnered with Alex’s Lemonade Stand Foundation, whose mission is to change the lives of children with cancer through funding impactful research, raising awareness, supporting families and empowering everyone to help cure childhood cancer. Every year, we dedicate at least a month to supporting Alex’s through a virtual all-company kickoff, payroll contributions, kickball tournaments, The Million Mile, auctions, lemonade stands, and other unique fundraisers. Nearly 100% of the money we’ve raised comes directly from employees. Our work with Alex’s has earned us a Shorty Impact award and the Alex Scott Crystal Cup award, and recognized us as one of Philadelphia Business Journal’s Faces of Philanthropy.
Alex’s Month at Power is a company-wide push for our main goal, always: Raising funds and awareness for childhood cancer. Power has been partnered with Alex’s since 2011, and we have raised over $6 million for a cure. All proceeds directly benefit the children and families fighting cancer through Power's Power The Cure Fund.
